The Top 10 Pet Influencers Making Over $10,000 Per Instagram Post

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The world of social media has given rise to a new kind of celebrity - pet influencers. These photogenic furry friends have managed to capture millions of hearts and build extensive fan followings across platforms like Instagram.

As brands seek authentic and engaging ways to connect with audiences, pet influencers have become a highly lucrative sponsorship opportunity. In fact, some pet influencers, like Tucker the Golden Retriever, command over $10,000 per sponsored Instagram post.

In this comprehensive guide, we'll explore the 10 most successful pet influencers dominating the Instagram sphere. For each influencer, we'll provide background information, social media following statistics, and earning potential analysis.

Whether you want to keep up with the latest pet influencer content or gain insights to build your own pet influencer brand, this guide has all the details you need. Let's dive in!

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What is a Pet Influencer?

A pet influencer is an animal with its own social media account and a sizable following. By posting cute, funny, or heartwarming photos and videos, pet influencers build engaged audiences across platforms like Instagram, Facebook, YouTube and TikTok.

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As their following grows into the thousands or millions, pet influencers start attracting sponsorship opportunities. Brands collaborate with them to endorse products, amplify content, or simply tap into their audience for marketing purposes.

The highest-paid pet influencers can earn over $10,000 for a single sponsored Instagram post or brand collaboration. However, even those with smaller, micro-influencer sized followings can earn hundreds of dollars per post.


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The Top 10 Pet Influencers on Instagram

Now that we’ve covered the basics, let’s jump into our ranking of the 10 top pet influencers by Instagram following and earning potential:

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1. Jiffpom - 10.1 million followers

Jiff the Pomeranian is arguably the most famous pet influencer in the world. With 10.1 million followers on Instagram alone, this pup has ample sponsorship and endorsement deals.

Background: Jiff first went viral due to his adorable puppy look and penchant for posing in cute costumes. As his following grew exponentially, he started landing deals with major brands like Nestle, GQ, and McDonald’s.

Earning Potential: Industry estimates peg Jiff's earning potential around $17,500 per sponsored Instagram post. As the #1 top pet influencer worldwide, he can command premium branded content deals.

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2. Doug the Pug - 5.9 million followers

With his big eyes, curled tail, and silly antics, Doug has won over nearly 6 million hearts on Instagram.

Background: Doug’s claim to fame was becoming an unofficial spokesperson for the trendy app, Mobli. He then grew his audience substantially by participating inWorld’s Ugliest Dog competitions.

Earning Potential: As one of the most established pet influencers, Doug likely charges over $10,000 per sponsored post. He also earns income through merchandise sales.

3. Juniper Foxx - 3 million followers

Juniper’s enchanting eyes, fluffy coat, and adorable fox-like features make her irresistibly cute. She first went viral on Vine before making waves on Instagram.

Background: Juniper was rescued by her owner when she was just a few weeks old. Her Instagram account documents Juniper's life alongside other exotic rescue animals.

With 3 million followers, she has ample opportunities for sponsored content, earning potential of $8,000- $10,000 per post.

4. Romeo Songs - 2.6 million followers

Romeo Songs is an avid music lover, posting videos of himself listening to popular artists like Nick Minaj or The Weeknd.

Background: Romeo is a rescue pug who had tympanic membrane damage affecting his hearing. His music loving tendencies inspired his owner to fill his world with upbeat pet friendly songs and share them online.

Earning Potential: Romeo likely charges around $8,000 per sponsored Instagram post. His account is popular amongst teenagers who adore his enthusiastic musical persona.

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5. Tucker Budzyn - 2.4 million followers

Tucker is a bubbly Golden Retriever known for silly antics like getting tangled in hosees or trying to eat bees.

Background: Tucker went viral in 2016 for balancing random objects like bagelson his head. His comedic hijinks continue to attract an adoring fan base.

Earning Potential: As one of the fastest growing pet influencers, Tucker can command around 8,000 per sponsored post on Instagram. His charming personality also lends itself well to expanding into merchandise and other ventures.

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6. Lucy Boo - 2 million followers

The loving expressions of Lucy Boo, an English Bulldog, are enough to melt even the coldest of hearts.

Background: Lucy Boo initially went viral when her owners created a Facebook poll asking if she was ugly or cute. Voters overwhelmingly found her handsome wrinkles adorable.

Earning Potential: With 2 million loyal followers, Lucy likely charges around $7,000 per sponsored Instagram post. Her feed promotes a range of pet products.

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7. Loki the Wolfdog - 1.8 million followers

With his stunning wolf-like looks and majestic presence, Loki captivates his audiences.

Background: Loki is an arctic wolf-dog mix adopted by his current owner at just 8 weeks old. His Instagram documents their adventures hiking, canoeing, and roaming wild landscapes.

Earning Potential: Loki's product endorsements and sponsored travel content earns him approximately $7,000 per Instagram post. Brands value his influence with outdoor and conservationist audiences.

8. Chloe Koda - 1.6 million followers

The curious fennec fox Chloe Koda shares adorable snippets of her daily adventures on Instagram.

Background: Born in 2014, Chloe was adopted by a veterinarian technician and exotic animal trainer. Her Instagram showcases cute antics alongside facts about fennec foxes.

Earning Potential: As a niche micro-influencer, Chloe likely charges around $5,000 per sponsored Instagram post. She helps promote exotic pet products and foods.

9. Manny the Frenchie - 1.5 million followers

With his adorable head tilts and cheeky personality, Manny the Frenchie is Instagram famous for a reason.

Background: Manny originally gained traction after being featured on Reddit and Tumblr for his sweet puppy pics. His following grew substantially when he was featured in iHeartRadio’s Wango Tango music festival lineup.

Earning Potential: As a beloved micro-influencer, Manny can command approximately $5,000 per sponsored post. He promotes pet products, apparel, and foods that resonate with his audience.

10. Crusoe the Celebrity Dachshund - 1.2 million followers

Last but not least, we have Crusoe, the infectiously joyful Miniature Dachshund taking Instagram by storm.

Background: Crusoe originally went viral for balancing unique objects like sticks and tennis balls on his nose. His costume and travel photos have now made him a household name.

Earning Potential: With 1.2 million enraptured followers, Crusoe likely charges around $5,000 per sponsored post. His partnerships span pet products, hotels, and tourism boards.

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Strategies for Success as a Pet Influencer

If this ranking has inspired you to build your own pet influencer empire, here are 5 top tips to set your furry friend up for social media stardom:

1. Discover your pet's unique personality

Whether it’s ballet dancing skills, surfing talents or food stealing hijinks, highlight what makes your pet fun and memorable.

2. Utilize quality photos + videos

HD images/video, good lighting and composition help your content stand out on busy feeds. Invest in a quality camera.

3. Commit to a consistent posting schedule

Regular posts keep pet influencer content top of mind for your audience’ members.

4. Use relevant #hashtags and tagging

Properly optimize hashtags and tags to help surface your content to interested users.

**5. Monetize through sponsorships + products **

Once you build an audience, monetize it through pet brand sponsorships, creature merch or even a YouTube channel.

By combining these strategies with creativity and patience, your pet can start earning solid rates per Instagram post too. Who knows, you may have the next top pet influencer under your roof already!

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Frequently Asked Questions

  1. How much money do pet influencers make on Instagram?

    Top-tier pet influencers with followings in the millions can earn $10,000 or more per sponsored post. Micro-influencers with 50k to 500k generally earn $100 to $5,000. Earning depend on follower count and engagement levels.

  2. What type of sponsored content do pet influencers post?

    Popular types of #sponsored posts show pets enjoying a company's pet products, apparel items, or food. These posts have a branded caption and/or hashtags mentioning the collaborating brand.

  3. How can I become a pet influencer?

    The key steps are creating quality Instagram content showcasing your pet's personality, use relevant hashtags to increase reach, engage with your growing audience, and collaborate with brands once you have a strong following. Consistency and originality in content creation is key.

  4. How much do Instagram followers earn?

    While follower counts impact earning potential, engagement levels matter significantly more. An influencer with 100k highly engaged followers generally earns more per post than one with 1 million inactive followers. Unique content and audience connection drive Instagram income.

  5. Do pet influencers use professional photographers?

    While many pet influencers rely on their smartphone cameras in the beginning, most invest in professional cameras/lenses as their following grows. Good lighting, composition, and photo editing also contribute to creating quality sponsored posts.

Final Thoughts: Becoming a Successful Pet Influencer

Building a highly engaged community around your beloved pet takes time, strategic planning, and consistent high-quality content creation. However, as the top pet influencers in this post demonstrate, your furry best friend could be your ticket to five, or even six figure sponsorship deals.

Do you have what it takes to manage the "paw-some" responsibility of an influencer pet? Start putting a posting schedule in place, freshen up that camera roll, and get ready to connect with potential brands. With the right discipline and doses of adorable pet content, you'll be well on your way to pet influencer fame and earnings.

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